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Exploring the intersection of tradition and contemporary design
This article interrogates western fashion at the site of class signalling through the lens of Traditional Yoruba indigo-dyed cloth (Àdìre). Observing how the process of tie-dye crafting promotes a collectivist, community oriented approach to fashion and art, that roots value beyond wealth status but instils cultural integrity through a unifying intergenerational process.
Often, the discussion surrounding Africa’s import trading victimises the continent, emphasising the significance of importing western goods to sustain Africa’s economic standing. When observing the textile industry in particular, this harmful ideology that deems Africa in need of an endless supply chain of second-hand clothing negates three major factors…
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